Tactical Sessions

Tips & Tricks for Engaging Social Video

Social media videos can play a huge role in reaching your audience. Learn tips and tricks to maximize results when making your next video!

Users on virtually every social media platform prefer video content to anything else. Just because video is the most popular way to reach audiences doesn’t mean you can do whatever you want.

In this session, we’ll discuss some tips and tricks for maximizing engagement on your next video, helping you boost the performance of social media’s most popular content even further.


Chris Reeves
2930 Creative

Chris received his BA in creative advertising from the University of North Texas in 2004. Before co-founding 2930 Creative, he worked with many local and national brands such as Hilton, Marriott, Doubletree, Cinemark, Traxxas, Michaels, and Mary Kay. Chris has a passion for design, podcasting, and business. He believes in always doing his best while empowering clients to be able to do theirs. Chris co-founded 2930 Creative in order to be a force for good in the community, and in his pursuit to achieve that goal, he has worked with Children Miracle Network’s Extra Life fundraiser, U.S. Committee for Refugees and Immigrants, the Dallas Zoo, and Big Brothers, Big Sisters. Through a combination of volunteerism and nonprofit work, Chris and 2930 Creative have helped organizations reach their audiences and raise funding.


Session Type



Thursday, September 7
1:30pm - 2:00pm


Salon C